If you have finally thought about creating a mobile application, we can say that you are on the right path. Today, statistics show that mobile Internet traffic is growing every day. People prefer to make purchases, reservations or simply look up information on their smartphones. You may have an idea of some app, but you may not have enough knowledge and/or skills to create the application that you have in mind. Even if you do not understand anything about developing a mobile application, you can still create one and profit from it. So, dear readers, please accept these complimentary tips which will help you turn your ideas into something tangible.
The entire application, let alone anything really, begins with an idea. First of all, you need to understand who your audience is. If you’re an entrepreneur, but you have not created a mobile app for your business, then you still have some leeway. Mobilizing your business will give you the opportunity to be in touch with your customers almost twenty-four hours a day. Frankly speaking, this is a channel that will give you an additional opportunity to attract new customers. Users will be able to get fresh information about your company, its services, promotions, etc. They will have the possibility to make an order at any time and in any place. You will have the opportunity to promote events, to notify customers about updates, conduct surveys and in general, raise the company’s status to a new level.
But even if you are a beginner and want to create an application “from scratch,” then don’t despair. Learn to think outside the box. It can be an application based on your hobbies and/or interests, a game app, or something else that is creative which will make your app stand out. Try to come up with an idea that is truly original, something that has strong decisiveness, a detailed analysis of your competitors business etc. Simply stating, you need to think how you can make your app better than theirs. All these recommendations can help you move in the right direction.
Now you have an idea. This is good because that is half the battle! But now what? Let’s assume that you don’t have any experience programming, like most people. This however is not a problem because we can help you! First of all, you need a competent and professional team of developers. And, of course, you need to know how and where you can find such a mobile development team. Well, we can say that there are many ways to find the right team: Google search, agencies, catalogues, professional events etc. Each of them are good in their own way, so we advise you to try several options.
It is much more difficult to determine the suitability of the company for your needs. But there are some guidelines that can certainly help you. First of all, when you are exploring a company’s website pay attention to their experience in the market, how long they have been around for, estimate the quantity and quality of existing projects, read reviews of previous customers etc. The next step is to get in touch with the team. Today, more and more customers are choosing to remotely collaborate with developers, or – IT-outsourcing, because it is a cheaper and more profitable option. So don’t be discouraged if you are not able to meet the team face to face. At first, the main thing to pay attention to is how quickly they responded to your request and if they offered you a call or a video-conference. Openness, honesty and transparency during all processes of development are the points which you should attentively look for during your correspondence with them. And of course, they need to operate with a high level professionalism and understanding of your needs.
And, finally, we have arrived at the finish line. Your mobile app has already been developed and we have to deliver it to the end user. If you are the owner of an existing business, you need to post the news on the company’s website, provide links on App Store and Google Play and publish a notice in the company’s accounts on social networks. You need to inform your customers in every possible way.
Of course, if you have created a completely new application, you will need more options. You can announce your product using various press releases, publications, blogs, periodical posts with updates etc. It is obligatory to use social networks. This is a free medium with an audience of millions who have long moved beyond the frames of traditional entertainment resources.
You will need feedback from your customers. Not only do you need to give them the opportunity to leave feedback about your product but you need to show them that you value their opinion. This will win you the hearts and minds of a huge number of users.